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
IL FOOD MARKETING OGGI
Le nostre interazioni con il cibo stanno diventando sempre più digitali ovvero “social”.
Non solo ricette di cucina, ma anche ispirazioni per lo shopping, consenso sociale per la scelta di cosa mangiare, dove e come.
Nascono ogni giorno nuovi standard, nuove definizioni di comportamento e aumenta la concorrenza.
Ecco che aziende, marchi e prodotti che orbitano nel mondo del food devono trovare nuove forme di comunicazione e, soprattutto, di relazione non solo con gli utenti/consumatori finali, ma anche con quei canali di comunicazione che sempre di più assumono importanza in rete: blog e community.
ECCO COSA POSSIAMO FARE PER FAR CRESCERE IL TUO BUSINESS
Anni di collaborazione con grandi aziende e importanti riviste del settore food, ci hanno permesso:
- di sviluppare vincenti strategie di comunicazione;
- di creare grandi Mailing List di appassionati di cucina;
- di produrre enormi quantità di ricette di alto profilo, con foto e descrizioni dettagliate;
- di creare e gestire Community sul web con migliaia di Blogger e appassionati di cucina;
- di selezionare i migliori blog di cucina per attività di article marketing e buzzing.
Alcuni dei nostri clienti